We have created a new word!
The name of the PixelACHE Festival was originally found from an article which was trying to predict words which would emerge in future. The word ‘pixelache’ was supposed to describe an ‘overdose of digital media’. Interestingly enough, this is the way the word pikseliähky (the finnish word for pixelache) was used this week in an article in Helsingin Sanomat, the biggest newspaper in Finland. We have become an official part of Finnish language!
The word pixelache has been spreading quickly as well… The word produced zero hits in Google in 2002, before we started the festival… After the first event there were 28 hits in Google, earlier this year around 2800 and currently 45 500 (!)…